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U.S MARKET ENTRY CONSULTING

Whether you're new to doing business in the U.S., or you've had some experience but feel the need for additional guidance, we can help. Our expertise, resources and business contacts can provide the support your need to enter the U.S. market and grow your sales and market share.

For companies headquartered outside of the United States, penetrating the U.S. market is an important part of any business strategy. The U.S. market is large, homogeneous, and a traditional leader in most product categories. The rewards of a successful U.S. presence can be extremely gratifying. In addition to the U.S. market opportunity, establishing and maintaining market share in the U.S. can play an important role in maintaining technical advantage and market share in your home market.

Commercial success in the U.S. relies on three factors: a strong product, a comprehensive market entry strategy and a strong distribution and sales network. Unfortunately, many companies have failed in their attempt to enter the U.S. market. In most cases, these companies fail because they lack a clear market entry plan and lack experience in the U.S. market.

Your Gateway to Success in the U.S.A.

As a strategic operations, advisory and management consulting firm, Our Group can help you fine tune your product for the U.S. market

  • Improve your competitive advantage
  • Plan your market entry, product launch, sales and customer support strategies
  • Establish and manage sales channels
  • Generate sales, manage relationships, and support marketing
  • Above all, we open the gateway to high sales — and mutually profitable partnerships.
  • Get started

    Send an email
    Gather business and market intelligence
    Confirm your company’s capacity to enter the U.S. market
    Assess the market potential for your products or services
    Identify ways to leverage your existing business network
    Validate your state or regional markets
    Provide an overview of the structure and competitive dynamics of your company's industry in the U.S.
    Identify potential partners and/or clients
    Identify and validate prospective partners and/or clients in the selected states or regional markets
    Establish a shortlist of pre qualified partners
    Help you establish initial contact with the most promising partners and clients
    Develop a market entry plan
    Provide you with a market entry plan outlining your commercial objectives in the U.S., the structure and competitive dynamics of your industry in the U.S. and a list of actions to start your expansion
    Provide financial guidance and analysis as needed

    Measure your results

    Provide on-demand advisory services if you feel the need for additional support to execute your market entry plan, measure your progress or make adjustment.